AR [Augmented Reality] can be described as the integration of a programmed digital information into a user’s environment in real time.
AR development can be used to temporarily alter the natural environment of a user visually. It can also be used to pass a personal message across to the user in an efficient manner.
One major fact that distinguishes AR from VR is that AR doesn’t completely alter the natural environment of the user. It only overlays the users' environment with information, so the user can have a more realistic experience.
AR is known to seamlessly blend 3D with the real world. This is what makes it stand out in the mixed reality niche.
Here at Cyberfox, our Augmented Reality services are unique and create the best experience for users using state of the art AR tools.
What is AR used for?
AR technology can be used for many purposes. The way it can efficiently pass a message across makes it an indispensable tool in this continuously evolving technological world.
AR solutions are used in different niches from; retail, to real estate, to ecommerce, manufacturing, engineering, fast food, medicine, commercial services, etc.
It passes its messages across via auditory, visual, and other sensory ways the user can effortlessly understand and translate.
With the growing increase of AR apps and AR features in mobile devices, it is vital that brands incorporate augmented reality into the services they offer.
AR apps can be used to launch new products or services. The marketing campaigns that are created with AR are way more effective when compared to regular campaigns.
How AR works?
AR can be seamlessly integrated to work in different file formats. The most common devices AR works perfectly include computers, smart glasses, smart watches, smart phones, and tablets.
AR app developers take their time to incorporate AR capabilities into electronics, so as to create unique experiences for their users.
For AR to work on mobile devices or any other device, the device needs to have active sensors, accelerometers, a compass, and Global Positioning System [GPS].
The GPS is responsible for merging the user’s present location with the augmented reality the user is experiencing.
A fully functioning Augmented Reality technology can be used for:
- Machine vision
- Object recognition
- Number recognition
- Gesture recognition
- Similarity matching
Before users can experience augmented reality, it must undergo 3D software development.
Augmented reality is also used for game development. AR features in games improves the quality of the game and also boost the player’s interest.
The popular place where augmented reality is experienced by users daily includes:
- Snapchat: they are used to enhance the camera filters users interact with daily.
- Pokemon Go: the AR in this game detects the user’s locations and places pokemon creatures in the environment so the user can search for them.
- Google Glass: these AR glasses help users to work in hands free mode.
- Target app: the AR features in this app helps users to see how objects they want to purchase will fit in their homes.
- Apple measure app: it serves as a measuring tape and takes accurate measurements using AR tecnology.
- S Army AR: this is an AR app mounted in a soldier’s helmet so they can be located quickly.
These are just a few areas where AR has been fully integrated.
Here at Cyberfox, our level of experience provides us with the expertise to offer high quality and fully functioning AR services. Our team of augmented reality experts is made up of the best AR app developers you need to bring your AR project to life.
We do this for a variety of clients, and will do more for you when you connect with us today.
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Worked with CyberFox to navigate a new initiative to build a 3d product configurator. This project entailed developing web-optimized 3d models across 40+ products including our ability to customize colors and accessories. We also needed GLB files for a floor planner. Our configurator allows someone to layout the equipment in a room, then move into an equipment configuration interface for all chosen equipment. The team at CyberFox did amazing work, helped us navigate a new environment in 3d development, and was adept at coordinating a big project with a lot of moving parts. From our experience, we decided to turn to CyberFox when the need for 3d animation work arose.
For the 3d animation, we worked with CyberFox to take a static character render and animate movements on our equipment. Same results - great work. I'd highly recommend this company to anyone.
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